How to Create a 300 Hour YTT

Yoga Blankets

So you’ve created a 200 hour and have been running it for a couple of years. Now your students are looking for more and are asking you to create a 300 hour advanced teacher training. Where do you start?

First of all, don’t panic.

Creating a 300 hour yoga teacher training may be easier than you think!

First: Why It’s Easier Than You Think

When students graduate from a 200 hour yoga teacher training, they often have a sense of how they should teach in theory, but precious little skill in practice. Part of the goal of a 300 hour is to help your students integrate, embody, and innovate upon these fundamental skills. This goal means that you will be spending a good chunk of time having your students working on the practical aspects of their craft, which will take a good chunk of time:

  • Practice teaching work with detailed, specific feedback from trainers ~ 50 hours
    • For example: 2.5 hours on Saturday and Sunday for 10 weekends, round robin of teaching or structured practice teaching
  • Assisting faculty in public classes ~ 30 hours
    • Students can observe classes or assist faculty in classes with select practice teaching moments when they’re ready; perhaps they teach a by donation class for the studio under supervision

Holy heck! You’ve just planned 80 hours of your 300 hour training!

Not too shabby.

Now, these hours can not be haphazard, abstract, muddy, inconsistent, or unplanned. You will need to create clear benchmarks for skill development as well as measurable and specific criteria for success. But reinforcing your cuing basics (direct language, cuing from the ground up, cuing misalignments, stabilizing transitions, etc.) will take time and practice. So ensure that you are creating time and space in your 300 Hour to yoga teacher training to work on these foundational skills until they are organic and second nature.

Content for Your 300 Hour

So now that you’ve planned 80 hours of your program, what else should you include?

Consider:

  • Class Styles. The class styles of your studio or community: which styles do students need to learn? How do you want your teachers to teach? What are current gaps in knowledge that you would address if you could?
  • Sequencing. Oh sequencing! There are so many possibilities here! Creating sequences, creating sequences in different styles, teaching these sequences, adapting sequences, evaluating each other’s sequences, working on pacing, creating well-rounded classes, creating a progressive series…the possibilities are endless.
  • Anatomy. Ahhh anatomy! You know how much I love yoga anatomy! If you’re looking for support here, I have a 50-hour online anatomy program for 300 hour programs led by Gil Hedley. Take a peek here and ask me for a backstage tour.
  • Specialty Yoga. Candidly, I’m not a fan of putting together a bunch of speciality styles and modularizing them into a 300 hour yoga training. Though it may sound tempting from a business perspective (hey, I’ll just have a bunch of a la carte offerings and turn them into a YTT!), it undermines your ability to create a powerful and compounding journey withe one group of students. That said, if you have a particularly strong specialty style at your studio, such as hot or Yin, then you may consider incorporating a style into your 300, such as a 50-hour Yin Training.
  • Philosophy. Which texts are important for your students to know? And if you’re looking for support with lesson plans, check out my Buy A Lessons and save some time! The History of Yoga, Sutras, Bhagavad Gita, Upanishads, Ayurveda, Chakras, Koshas, Tantra, Hatha?
  • Pranayama and meditation techniques. What do you want them to know? Build first on the basics. Reinforce the techniques from your 200 hour yoga teacher training program (meditation and pranayama) and then add plenty of time to both practice and group teach more advanced techniques that you want your teachers to know.
  • Ethics and values. How does a professional yoga teacher comport themselves? How do they contextualize conflict or manage challenging situations? What thorny issues may emerge for a yoga professional and what tools do they need to navigate these challenges?
  • Yoga Business Modules. Teaching online is here to stay. By including practical business modules on branding, marketing, teaching online, how to plan a retreat, and creating a workshop can help position your trainees for success as a professional. (Want help? Check out my extensive business electives here.)
  • Other cool stuff. Hands on assists, theming, mudra, mantra, chanting, kirtan, the subtle body, adaptive yoga, teaching beginners, yoga outreach, trauma informed yoga, speciality populations.

Your task: consider your ideal graduate. What skills, attitudes, and knowledge must they have to be a representative of your business? Brainstorm! Create a wild and crazy list!

Sample Hourly Breakdown

Okay folks, so let’s say that I’m helping you out with come of your content. Let’s break that 300 hours down into manageable chunks. Here’s how you might start to plan:

  • 50 hours of practice teaching and feedback by trainees
  • 30 hours of actual practice (guided practice by faculty)
  • 10 hours of practicum (formal assessment)
  • 30 hours of assisting and observing classes
  • 50 hour: Yin teaching specialty
  • 50 hours: Gil Hedley’s Integral Anatomy for Yogis course
  • 10 hours of pranayama and meditation practices
  • 10 hours of mantra, chanting
  • 30 hours of philosophical study and ethics
  • 10 hours of hands on assisting
  • 10 hours of business

Uh…wait, we’re already at 290 hours, which is 20 past what we need for contact hours (Yoga Alliance only requires 270).

Feel more manageable?

Yoga Alliance

Yoga Alliance is currently (as of Feb 2024) more easeful and flexible with their 300 hour standards than they are with their 200 hour standards. There is a lot of latitude for studios to create trainings that are reflective of their mission and vision and as a result, they don’t dictate the “categories” of content as strictly.

Here are a few key points (see more here):

  • Faculty needs to be registered as E-RYT 500 hour teachers
  • 50 hours (at least) must be allocated to Techniques, Training and Practice
  • 5 hours (at least) must be allocated to Teaching Methodology
  • 30 hours (at least) must be allocated to Yoga Philosophy, Lifestyle and Ethics for Yoga Teachers
  • 30 hours (at least) must be allocated to practicum (practice teaching, observation, assisting)
  • And YES you can teach online.

Final Thoughts

Hopefully this has helped de-mystify the 300 hour YTT and put it a little closer into reach!

The 300 hour yoga teacher training is a powerful and exciting offering for your community that can support your teachers to gain confidence in their skills and authenticity in their teaching voice. Launching your 300 hour YTT may be closer than you think!

I’m here to help! Reach out anytime for an informational chat or brainstorm and let’s make it a reality.

Book a chat with me HERE.

12 Best Yoga Studio Software To Start Your Yoga Business

Offering Tree Yoga

If you’re running a yoga business without yoga studio software, you don’t know what you are missing! The best yoga studio software will save time, money, and stress. See for yourself how a yoga studio software can transform your business for the better.  

As a yoga studio instructor and owner, you are likely juggling many plates just to keep the doors open. There are some powerful tools out there to grow your business and keep your clients happy and coming back, so why not take advantage? We’ll help you understand and break down the plethora of options so you can make the best decision for your business.  

Create your own yoga website with a few simple clicks using OfferingTree’s website builder!

What To Look For In Yoga Studio Software

Whether you are just starting out your yoga studio or have been in business for years, a yoga studio software takes a lot of the guesswork and administrative tasks off your plate. Yoga studio softwares generally include a package of tools and features to help your business run smoothly. The right yoga software for teachers, business owners, and clients alike will include the most important features below. 

  • Online Booking
  • Payment Processing
  • Client Management
  • Email and Text Marketing
  • Analytics and Reporting

Best Yoga Studio Management Software

When it comes to shopping for the best yoga studio software, keep in mind that not all businesses are looking for or require the same thing. Some yoga instructors may already have a large client base and marketing team and just need help with a booking system. Other yoga instructors may want to grow their business in the virtual space, so a yoga studio software that places an emphasis on virtual yoga will be key. 

For most though, an all-in-one yoga studio software will give you the best bang for your buck and assist you in ways you may not have even thought of. There is a wide range of options out there, so we’ve broken them up into four buckets and will take a look at a few examples in each category.      

  • All-In-One Yoga Studio Software
  • Yoga Studio Management Software
  • Yoga Class Scheduling Software
  • Virtual Yoga Studio Software

All-In-One Yoga Studio Software

An all-in-one yoga studio software really streamlines your yoga business by keeping everything in a single place. No need to pay a handful of monthly fees for various services that you string together in order to keep your business running. Instead, pay for one service that covers it all, from online booking to marketing to reporting. Below we’ll uncover some of the most comprehensive options on the market. 

OfferingTree

When it comes to all-in-one yoga management software, OfferingTree is a top contender. This business-in-a-box solution is designed specifically for health and wellness professionals. As a newer option in the market, OfferingTree is less complicated and cumbersome than some of the larger yoga business software alternatives, allowing you to truly customize it to your business and needs.

Some of the major features of OfferingTree include custom branding; website, email, and text marketing; and on-demand content library. No need to schedule a lengthy sales call to learn more. OfferingTree offers a quick on-demand demo that you can watch on your own time. They also provide a free 14-day trial period which includes a quickstart course and guide to ensure you’re set up for success in under an hour. The simplicity of use, extensive list of key features, and affordability positions OfferingTree as one of the best yoga software options out there.  

GloFox

GloFox was founded in 2014 as a complete gym and studio management software with a focus on user experience and business growth. Designed for businesses of all sizes, Glofox aims to simplify the process for both business owners and clients. In addition to online scheduling and member management, Glofox offers easy online payment processing, brand personalization, and self-service check-in. 

Based on user feedback, some of the biggest pros of this software are its visual appeal and usability. Setup is straightforward, and the business dashboard gives you the most important tools right at your fingertips. The pricing for Glofox is on the higher end, and some customers have complained of a lack of service support to back up the product. While there is no free trial period, Glofox does offer a free demo to give you an intro to their platform. 

MindBody

Likely the most well-known software for yoga studios and fitness studios alike is Mindbody. Mindbody has been a leader in the space since its founding in 2000, so it has the upper hand when it comes to name recognition and number of users. This is probably the primary benefit to Mindbody – the sheer number of users on their app gives your studio exposure and potential new clients.

Mindbody’s basic Starter package includes class scheduling; business listing on the app; and website, point of sale, and limited reporting. If you’re looking for more advanced features like email and text marketing, reviews, and real-time reporting, expect to pay several hundred dollars per month. 

While Mindbody may be one of the best yoga studio management softwares out there, the steep cost is definitely a drawback and may be prohibitive for some. A couple of other common complaints include a lack of quality customer support and not the most user-friendly interface. Mindbody offers a free demo but no trial period to test it out for your business.

Hey Marvelous 

This is a women-owned business that was originally made for yoga teachers but has broadened to all wellness professionals. It is a great tool for both solo instructors and studios! Hey Marvelous has four different price tiers, so whether you’re a solo wellness professional just starting or have a network of professionals working with you, this all-in-one management software can meet anyone’s needs in any pricepoint. 

Hey Marvelous’ main draw is its simplistic setup and management tools. You can host livestreams, have a course catalog, and sell products with easy monetization capabilities. It can integrate social media profiles like Instagram or other services like Mailchimp so that you don’t have to bounce around different platforms. 

Yoga Studio Management Software

If you like the idea of an all-in-one yoga management software but do not need all of the additional features, a general yoga studio management software might be right for your business. The softwares covered in this section all have its unique angle and business proposition, but since they aren’t an all-in-one solution, expect to put in some manual labor or integrate other solutions.  

Fitli

Fitli is a fitness management software that offers a range of features for your business. Clients can book unlimited classes and workshops, rate and review, and purchase single classes and memberships. They also offer client management, employee management, and basic reporting. 

What’s lacking with Fitli is a personal, branded website with marketing capabilities and virtual class options. With four membership levels (all with a 30-day free trial) and flexible payment options, you can find the plan that makes the most sense for your business needs. 

Yoga Trail

Yoga Trail is an online network for yogis and instructors. Students can search for classes, events, and workshops in their area and book directly on the Yoga Trail website. Your business listing will include a brief description of your offerings (styles of yoga and experience levels served), your certifications, client reviews, and upcoming classes. 

This is one of the most pared-down yoga studio management options, and you will notice it when comparing the user experience and overall features. Yoga Trail gives new and seasoned business owners alike a platform to find and retain clients without breaking the budget, but expect some added work on your end since this isn’t a complete management tool.  


Yoga Class Scheduling Software

As any yoga teacher knows, an easy booking system is vital to get clients in your door and coming back day after day. Some of the studio management softwares are built with the primary goal of helping you get clients scheduled without the extensive range of other features. Most are not yoga or even fitness specific, as scheduling is necessary for businesses of all types. Let’s take a look at some of the best booking systems for yoga studios as recommended by the yoga community.  

Acuity Scheduling

Marketing itself as a user-friendly scheduling assistant for businesses of all kinds, Acuity Scheduling is a Squarespace company that automates the process of getting clients scheduled. Your clients will be able to make payments, easily sign up for classes, cancel or reschedule classes, and receive automated reminder messages. It does also integrate with Zoom and Google Meet if you plan to teach any online classes. 

At an affordable price point, it’s a good option for your scheduling needs, and you can try it out for free for 7 days. If you’re looking for a more comprehensive yoga business management software, Acuity Scheduling might not be the product for you. Since it does not have all of the tools and features that an all-in-one yoga studio software offers, expect to integrate multiple products in order to get that complete solution for your business. 

Schedulicity

Another scheduling option not specifically designed for yoga studios, Schedulicity offers a free basic plan, but you’ll pay for all of the add-ons. Their ease of use and setup makes scheduling effortless for clients and small business owners alike. One unique offering is the ability for clients to book classes with friends, bringing more people to your classes. They also have a range of courses available on their website, all aimed at helping small businesses grow. 

It is missing some automated features for scheduling like appointment text reminders and automated billing on the basic plan, and if you plan to have more than 10 bookings per month, you’ll need to pay. You’ll also likely need to stack additional software for a complete management tool. 

SimplyBook.Me

A powerful scheduling software for service-based businesses with any type of scheduling need, SimplyBook.Me offers a decent free version, but if you have more than one instructor, you’ll need to upgrade to a paid plan. The most basic paid plan includes online booking for up to 5 instructors, point of sale, and directory listing. 

It’s a good tool if you’re just starting out and don’t want or need all of the bells and whistles that an all–in–one yoga software provides. They offer a free 14-day trial period with up to 50 bookings, so you can test it out first to see if it’s right for your business. 

Virtual Yoga Studio Software

No matter what type of business you run, diversifying your offerings and revenue is crucial. This is especially true for yoga studios that have been around for the past couple of years. Studios that successfully pivoted to a virtual model fared better than those that didn’t. We’ve learned that consumers like the convenience of the virtual model, so even if you are primarily an in-studio business, why not try teaching a virtual class a few times per month? The following yoga studio management softwares have a robust teaching model just for the virtual world. 

WellnessLiving

WellnessLiving is a complete solution for managing your wellness business with some standout features for virtual classes. The built-in FitLIVE and FitVID eliminate the need to integrate with third-party video communication services. FitLIVE manages all aspects of your virtual live classes, while FitVID allows you to store an entire library of yoga content for your clients. 

WellnessLiving is often compared to Mindbody for its range of features but is a more reasonably priced option. Online booking, client management, payment processing, and more are all included in their Starter Plan. Still, if you need payroll reporting or marketing automation, you’ll need to upgrade to a higher tier. WellnessLiving doesn’t offer a free trial, but you can request a demo to see more.

Vagaro

For solo instructors, Vagaro’s platform offers an affordable solution, and their online marketplace may bring new traffic to your yoga business. Primarily marketed towards salons and spas, users of their website and app can utilize the search function to find services nearby. 

Vagaro’s 30-day trial period is one of the most generous out there. Online scheduling, email marketing, automated appointment reminders, and invoicing are all included. If you’d like more advanced capabilities or have more than one instructor, you’ll have to pay for add-ons. Vagaro allows for simple live streaming of your yoga classes, with automated integration that links with the booking and payment system.  

Momoyoga

One of the few studio management softwares dedicated solely to yoga, Momoyoga also offers a 30-day no strings attached trial period. In addition to online booking for yoga classes, payments, and website integration, Momoyoga makes it easy to teach yoga virtually. You aren’t limited to a single video streaming service for your live classes; Momoyoga works with Zoom, Google Meet, YouTube, and more. 

The recently added Momoyoga Video on Demand allows you to create and store a collection of pre-recorded classes for your clients to take advantage of. Momoyoga has truly thought of it all when it comes to virtual yoga. They even offer the ability to teach hybrid yoga classes, so you can satisfy all of your clients’ preferences.   

Try A Free Trial Of OfferingTree’s All-In-One Yoga Software!

A note from Rachel: You might already know that I have an OfferingTree site (you can check it out here) that hosts my online content, and I love the software because it’s easy to use, has great support, and manages all my needs at a super reasonable price. I love that it easily manages memberships for and drop in’s for my live classes and enables me to archive and sell recordings on my store. 

And in case you didn’t already know, the team behind OfferingTree are yoga and meditation teachers plus software engineers. Because of their knowledge of the wellness industry, they are on a genuine mission to improve the work/life balance of yoga teachers and studios by making the software as easy to use and functional as they can! YAY!

To try out an OfferingTree site for free (no credit card required),  click here to set up your 14-day free trial (you’ll also get 50% off your first three months of a monthly plan/15% off an annual plan with OfferingTree if you continue to set up a paid plan!)

How Do I Create My Own Yoga Teacher Training? How Long Will It Take?

create a yoga teacher training

Creating a yoga teacher training is an exciting opportunity to connect with your community, share your passion for yoga, deepen your own leadership skills – all while generating revenue for your business. So how you get started in creating your own yoga teacher training? And practically speaking, how long will it take?

The Student Manual

When you creating curriculum, it’s tempting to think that your yoga teacher training is all about your yoga teacher training student manual. After all, this seems to be the most tangible product that you will give to your students.

However, let me be clear: it is not.

While the yoga teacher training student manual is an excellent reference and supporting tool for your yoga teacher training, the real value and learning from your training comes in how the students spend those 200 hours with you. In short: the quality of their educational experience depends upon the quality of your lesson plans. A lesson plan describes what students will learn from you in a given length of time – and more importantly, a lesson plan is a roadmap for how they will learn it. Consider:

  • What lectures or presentations will you give?
  • What activities will the students do?(Asana labs, practices, sequencing exercises, worksheets?)
  • What quizzes or practicums will assess the students’ knowledge?

How To Start

To begin thinking about creating your own 200 hour Yoga Teacher Training, ask yourself the following questions:

  • What will my students be able to DO as a result of this training (the full 200 hours) with me? How will I know that they are graduating as a good teacher? What will they need to demonstrate? (Check out my article on “the great mistake” if you haven’t yet :))
  • What individual topics (lessons) do I need to cover to move students from A to B? What content is needed? (I recommend doing a big brainstorm!)
  • How will I frame (schedule) these topics? See this resource for help!
  • What will the students be able to do a a result of each individual lesson?
  • And finally: what support materials will I use to support each lesson? (This is where you create your student manual :)) Need help? Check out this course.
  • Marketing. (Need help? Check out this course.)

Timing

So how long will create your own yoga teacher training? Well, as a rough guide, you expect to spend 2-3 hours creating each hour of curriculum. So parts will be faster, and some parts will be slower. So for a 200 hour YTT, you can estimate that you will spend 400-600 hours creating your program. Now, there are ways that you can mitigate this time expenditure.

Option 1: Buy A Training

  • Purchase a pre-made, high quality Buy A Training that you trust can serve as the foundation for your own yoga teacher training – as long as you can edit it and make it yours!
  • Naturally, I’m a fan of the one that I created 😉 and you can see it here: Rachel’s Buy A Training. But I strongly recommend that you investigate the options that are out there and see if there is a premade curriculum that is right for you. Things to consider if you are thinking of this route:
    • Can I adapt, edit and brand the curriculum?
    • Are the lesson plans clearly mapped out, effective, and detailed enough to support my training with activities?
    • Has the training been run and tested?
    • Who created the training? Do they have any instructional design or educational experience?
    • Do I get support with registering for an organization like Yoga Alliance?
    • Do I like the curriculum? Does it align with my own methodology for sequencing, teaching, and cueing?
    • Are there good visual support materials for topics like anatomy?
    • Cost: are there cost options? Are there annual fees? How soon would I be able to pay it off?

Option 2: Get Support and Buy Lesson Plans

  • Purchase some elements (like anatomy or sequencing lesson plans) to get some support on particular topics that may be challenging and time consuming to write yourself. Then flesh out the program with your own material.
  • You can see all my Buy A Lessons here – they may give you good ideas on where to start.

Option: Do It Yourself – With Guidance

  • Creating a yoga teacher training is exciting – but it’s a massive project. Knowing how to do what tasks and in which order will save you a lot of time and help your training be more effective, professional, and engaging.
  • If you want to do it yourself, consider reaching out for coaching, or I’ve also created a “Create Your Training” course that helps you do things right. It’s all you – but you’ll undertake the project in way that helps you creating everything you need, structure your program smartly and clearly, prepare to register for your oversight organization, and do tasks in the right order to make the most of your precious time. See the course here: Create Your Training.

Final Thoughts

Whichever option you choose, remember: you don’t have to go it alone!

Creating a yoga teacher training can initially seem overwhelming, but there are lot of people – including me 😉 – who love education and can be an ally and thought partner to make your dream a reality. As entrepreneurs, we often are ferocious do it yourselfers ~ but getting support for your YTT creation can help you to juggle all those balls more easily and make you’re yoga teacher training a reality sooner rather than later. Work smart – not just hard.

I’m always available for a free virtual coffee chat! Reach out to connect and get your yoga teacher training ball rolling 🙂

How Much Should I Pay My Yoga Teacher Trainers?

money

If you’re considering running a yoga teacher training, you need to consider how much you will pay your yoga teacher trainers – or associate faculty. Unless you’re teaching the whole training yourself, your faculty fees will probably be the largest expense that you have. And of course, faculty can make or break the quality and experience of your yoga teacher training and the student experience. So let’s take a look!

Yoga Teacher Trainer Roles

Once you have selected your faculty (based on their skill, emotional IQ, and professional responsibility), you will want to consider the role that they are playing your yoga teacher training.

  • Is your yoga teacher training bringing and teaching their own material, or are they teaching yours?
  • How much of the program (what percentage) are they teaching?
  • Are they part of your Yoga Alliance faculty or credentialing organization (i n other words, do you depend on them teaching to maintain your credentials with your registration body)?
  • Will the faculty help with marketing (getting students into the program through announcements, social media posts, and being a player in marketing efforts)?

My personal preference is that yoga teacher trainers – unless they are teaching a very specific subject – teach your curriculum rather than their own. I am a fan of studios and teachers owning all the material in their own yoga teacher training so that they are not reliant on an outside individual for the quality of their training. Trainers will of course add their own flair and voice to any subject that they are teaching, but you want to have the rights to your own manual and materials so that if your faculty leaves the studio, you don’t lose your training.

Payrates for Yoga Teacher Trainers

You can pay a yoga teacher trainer in two essential ways:

  • by the hour,
  • with a percentage of the training revenue. For example, if you have two faculty members that are teaching the program, you may think it’s a good idea to pay each of them 25% of the revenue, and the studio keeps 50%.

I usually suggest that you pay a trainer by the hour, as then you can estimate your own training expenses and revenue more accurately. I have also found that the burden for marketing your YTT (and of course other expenses) will generally fall onto the shoulders of the hosting studio. While you can implement referral ideas (hey, for every student you personally bring in, you get $100!), this can be challenging because students usually attend a YTT for a variety of reasons rather than simply for one faculty member.

Pay by Hour

Payrates per hour for trainers can range.

If you are providing the lesson plans and all the materials, then you may pay your trainers $50-$70 per hour. If someone teaches all 200 hours, the minimum they should walk away with would be 10K ($50/hour). Generally, YTT time should pay more than that teacher’s class rate, as it requires a higher degree of skill and knowledge. However, if you have experienced teachers who are using their own material, then you may pay them up to $125-$150/ hour.

You may also consider having YTT assistants who are learning the ropes whom you pay at lower rates. For example, you may pay an aspiring teacher trainer $15-$25/hour to assist the training ~ or even require that they take the training once for free as a student in order to learn the content ~ with the expectation that when they can pull their own weight, they will earn a higher wage.

Consider the following sample budget:

  • 200 classroom hours, paying your fairly experienced lead trainer $75/hour = $15,000
  • Your revenue for 10 students @$3000/student = $30,000
  • In this scenario, you’d be paying your faculty 50% of the revenue

After you pay for your space rental, manual printings, Yoga Alliance fees, processing fees, etc, you’d probably net 8-10K. However, for every student that you bring in, you’d have another 3K of revenue.

You could elect to do bonuses to incentivize trainers to promote the YTT while covering your own investment. For example, the trainer could earn one fee for 8-12 students, a higher rate for 13-18 students, and an even higher rate for 19-25 students.

Pay by percentage

The benefit of a percentage split is that everyone is taking a risk, and everyone is invested. However, as I mentioned above, my experience has been that the studio usually bears the marketing burden.

If you are interested in doing a percentage split, consider the following

  • Make sure that you are doing a split of the net, not the gross. In other words, carefully look at your expenditures and make sure that you are accounting for them (rental if needed, processing fees, marketing costs, manual printing) and for the trainer, perhaps their transport costs of (if they’re out of town), their lodging.
  • A percentage split makes more sense if the trainer is bringing all the intellectual property and training materials with them. In other words, if you’re partnering with a trainer and they are providing everything and you’re just providing the space, community, and registration support, then you’d likely do a percentage split of 70/30, 65/35 or 60/30 (in their favor). After all, they’re bringing all the goodies. Just make sure that you’re not taking too much of a hit on revenue in the form of cancelling classes, etc.

Contracts

Whichever way you go, have a contract. Have a clear minimum number of students that you agree must be signed up by a certain time for the training to run. For example, you may have an agreement that you must have 10 students signed up 14 days before the start date. If faculty is coming in from out of town, make sure you have cancellation clauses for their expenses (transportation, accommodation) or ensure that they’ve purchased trip insurance. Now, you could choose to adjust these last minute, but it’s important to have your benchmarks set and agreed upon in advance so you are not caught be surprise.

Number of Trainers

If you are paying your trainers a decent rate (say, $75/hour), then you’ll probably only want one teaching a time ~ unless you have over 20 students. In our example above, if you were paying two teachers to be there the whole 200 hours at $75/hour, it would cost you 30K. Schedule your trainers judiciously. You may have a lead trainer and assistant there the whole time, or you may have two trainers there at critical times (for example, the welcome at the start of the training as well as the final assessment and graduation).

Be savvy about how you schedule your trainers and when so that you are very clear on what you will be paying every hour of the training.

Final Thoughts

Your trainers will make or break the training. Choose them carefully (see my blog here about selecting faculty. And treat them well. Create clear contracts and make sure they feel good about their relationship with you. Pay them as well as you can, and be fair and transparent in how you are arriving at payrates (it can even be useful to share your budget with them so that they understand your expenses). Teaching a YTT is a great opportunity for them, as it creates an opportunity to enjoy a more substantial payrate. And having wonderful faculty represent your YTT is great for you, as they will be a personalized expression of your brand and your business. When this relationship is entered thoughtfully and respectfully, it creates a marvellous win win for everyone: you, the trainer, and your students.

How To Think Like An Educator, Rather Than An Expert

Lessons for yoga teacher trainers

When a yoga teacher decides to take the leap and develop a teacher training, there is a fundamental shift that needs to take place: we have to start thinking like an educator, rather than an expert.

And expert is someone who is passionate, experienced, and knowledgeable about their chosen subject. An educator is someone who can inspire others to a different level of performance. Let’s look at how these are different.

If we approach our teacher training like an expert, we may make what I call, “The Great Mistake.” The great mistake is thinking that education is about what I tell my students. If we think this way, then we are tempted to give students the contents of our heads. We think that if we just give them enough information, they will be educated. Although this is very well-intentioned, it often leads to a “fire hose” approach where we saturate students with information.

Instead, to think like an educator, we have to change our point of view. Rather than thinking that education is about what I tell my students, I change the focus. I reframe the experience and define education as what my students can DO.

By making education about what our students can do as a result of the learning experience, I change the focus of the experience from me (what I say or show) to the student (how the student can perform differently). From this point of view, I am now focused on the student’s measurable performance. I can set a clear benchmark for what I want the student to be able to demonstrate or articulate at the end the lesson.

This change may seem simple, but it will transform the learning experience in profound ways:

  • As an educator, I now need to set clear goals for student performance,
  • I take the focus off of me and put it on the student,
  • I get clear about what “inputs” the student needs to achieve the desired performance, which defuses the danger of “firehosing” them with unnecessary information,
  • I have a clear idea of how I will assess the student’s success.

Before you create your next lesson plan, workshop, or teacher training, pause to think:

What do I want the student to be able to DO as a result of this learning experience?

This simple inquiry will help you take the leap from expert to educator, and support your students to have a successful learning experience.

Going Online With Your Yoga Teacher Training: Four Things You Need To Know

We’ve all been going online with our yoga teacher trainings through COVID. But now that restrictions are easing up, what do we do now? Do we go back to completely in-person, stay with the hybrid, or stay completely online…and if so, what are best practices?

1. Know Your Audience

Step One in figuring out if and how to leverage online content is to know your students. While doing part of your yoga teacher training online may seem like a good idea, it’s best to step back first and consider who your students are. Here are some questions to ask:

  • Are my students comfortable with online technology (zoom and the like)?
  • Do my students have the materials they need at home (props, etc.) to do part of their work online?
  • Are my students local (making it easy to come into the studio) or far away (making doing work work online more attractive)?
  • What appeals more to your students learning style? Do they need in-person touch points, or can they work independently?

2. Know Your Content

If you elect to teach your entire course online, your students will not be evaluated in-person, nor can they easily develop in-person teaching skills. After all, it’s quite a different experience to teach on Zoom than to teach in a studio with real students. It’s important to consider the skillset you need your students to demonstrate in order to graduate successfully. If teaching live and in-person is an important aspect of your curriculum, then teaching live and in-person needs to be part of the experience.

Also, certain content cannot effectively be taught online. Hands on assists, for example. You simply need in-person feedback to teach this kind of skill.

On the other hand, there is some content that is excellent to teach online ~ and in fact, may even be better online than in person. More cognitive tasks such as sequencing exercises, worksheets, philosophical discussions, ethics discussions can all be taught online effectively.

Understanding what needs to be taught in person – and what could be taught well virtually – will give you a better idea of how much of your content would be appropriate for online delivery.

3. Know Your Assessments

It’s far easier to assess students live (whether on Zoom or in-person) than to assess their teaching through recordings. For one, other students can also observe the assessment, which gives them valuable insight into evaluating and honing their own skills. Also, it’s a lot better to give your trainees immediate, “just in time” feedback to students so that they can integrate adjustments in the moment. It’s not as easy for them to integrate feedback that comes much later in time. Also, it can take a lot of YOUR time to review videos for each student and to meet with them; usually it’s faster and more effective to evaluate them in person. For this reason, it can be helpful to have your assessments delivered in person.

4. Consider Faculty and Peer Interaction

One of the best parts of a teacher training is connecting with peers and the faculty. Many students take a yoga teacher training in part because they get to connect with faculty more closely. If you are teaching part of your training online, then take time to consider how you can also create community and connection virtually. Tactics such as creating study groups, having online mentorship meetings, hosting online discussion forums, and having shared projects can all increase student interaction, which can both increase learning as well as motivation.

Also, you need to know your faculty. Can your faculty handle the technical requirements of online delivery?

The Bottom Line

Generally speaking, a hybrid yoga teacher training program (partially online and partially in-person) can give you the best of both worlds. You can put certain lessons online (either pre-recorded or synchronous via Zoom) that would benefit from online delivery. Putting some content online can be helpful because:

  • Students and trainers will have more flexibility with timing,
  • Reduces commute time,
  • When content is pre-recorded, you have given students access to a library of resources that they can access anytime,
  • Reduces your studio rental fees (see more on budgeting here),
  • Some content is even better taught online than in person.

At the same time, you can leverage your in-person time for the content that is best served by being taught in real life, such as:

  • Practice teaching,
  • Assessments,
  • Applied anatomy,
  • Teacher presence and body language,
  • Demonstrations,
  • Hands on assists.

It’s a brave new world! By being savvy about how you leverage our new online capabilities, you can create a yoga teacher training that is effective, engaging, and transformational.

Need help creating a great online course? Learn from the best!

How Do I Choose My Yoga Teacher Training Faculty?

Inviting other teachers to participate in your training can be a great way to share expertise, entice a new population of students, and off-load some of your own work. However, there are some drawbacks to consider and you need to choose your partners wisely.

Let’s look at the pro’s and con’s.

Pro’s of Collaboration

  • Have an expert share their personal passion
  • Off-load work of content creation
  • Off-load work of facilitation/ teaching
  • Offer different points of view in your training
  • Different faculty may appeal to different students
  • Different faculty offers may widen your marketing funnel to new students

Con’s of Collaboration

  • They may have a difficult schedule / not be available when you need
  • You may not own the material they present (unless they use your material)
  • You may not own the rights to the handouts they provide
  • They may cancel and leave you in a bind
  • They may contradict your teaching ideology in the classroom/ confuse the students/ use different language or vocabulary then you do
  • You are paying another person (expense)
  • If you’re running a retreat, it’s more expensive to bring them with you

Avenues of Collaboration

When you’re running a yoga teacher training, there are several ways that you may choose to collaborate with another trainer. Let’s look at the options.

  • Training Partner: you’re in it together! The training is your shared love child. You both create and own the whole thing.
  • Trainer: you are hiring them to teach YOUR material. You create it, they teach it. 
  • Outside Faculty: experts in a subject. They come prepared to teach with their own material, and they own all the content. 

Let’s look more deeply at each of these and the implications.


Level of InvolvementImplications
Training PartnerA training partner is a full partner in creating the course with you understands and shares your course vision. They probably teach the course with you (or teach a significant portion) and they probably belongs to Yoga Alliance or your credentialing organization as an E-RYT (if you choose to register). You’re on the same page in terms of your teaching principles (values, how to cue, use of language, how to sequence, etc.) and you are okay spending a lot of time with them.A training partner will own the copyright for the course with you (unless you pay them for their work and have a legal contract otherwise).
You’re probably splitting the training profits with them rather than paying them an hourly fee.
You both “run” the training. You’ll have to figure out how to manage administration and registration duties (the behind the scene work that goes into creating a YTT)
They likely need to be involved from beginning so that the content is cohesive and makes sense.
You’re stuck with them long term as business partners.
You must be on same page and crystal clear in terms of how you teach and the ideology of your training so that your students aren’t confused and the training is consistent.
This is a good option if you have a business partner / very like minded yogi, you want to collaborate, and you’re in it for the long-haul.
TrainerA trainer is a skilled “gun for hire:” you pay them come in and teach your course content and use your material. They may belong to Yoga Alliance as an E-RYT (if you choose to register ~ or whatever your credentialing organization is), and you’re on the same page in terms of your teaching principles (values, how to cue, how to sequence).
They do NOT own your content. You Do. They are teaching your material for you.
You’re probably paying them an hourly fee rather than splitting profits.
Unless you took your teacher training with them, you may have to train them to make sure they understand your course material, values, and your course concepts.
This is a good option if you already have a training and you want others to be able to teach it (for example, a studio with ambassadors), or, if you’re willing to do the legwork to create your training yourself.
Special FacultySpecialists in a subject area are a “gun for hire,” and you pay them to teach THEIR material they bring handouts, etc for students. They may not belong to Yoga Alliance.They own their own content likely paid by the hour great for diversifying your faculty roster and teaching their own material.
They are great for “niche” subjects such as philosophy, pranayama, ayurveda that don’t impact fundamental teaching methodology subjects like cuing and sequencing. 

Too Many Cooks

There’s a seductive gray area where you may think, “But Amanda is so good at sequencing…I’ll just have her come in and teach a section.”

You can have too many cooks in the kitchen. 

Remember, this training is about extending YOUR BRAND and YOUR VISION. And anyone who is teaching in your training must be totally on board with your teaching methodology. To deliver a consistent and effective training experience to your students, your teacher trainers must speak the same language, teach consistent ideas, and demonstrate the same teaching techniques.

Otherwise, you’re going to start to hear, “But Amanda said that we could teach handstand right before Savasana!” Or other such things that may conflict with your ideas of teaching.  It’s like parents contracting each other: it will confuse your students and undermine the training experience.

Best Practice: if you want to include additional “special faculty” in your training, outsource specialized topics that don’t impact your core teachings and training vision. Or be prepared to train your faculty to ensure that everyone is on board with the core ideas of your training methodology.

US Yoga Alliance and Faculty

If you want to register your course with YA (or another organization), then you – or a couple of your trainers – need the appropriate credentials. Before you choose faculty, it’s useful to ensure that they can meet these requirements.

Check with your organization’s requirements in advance to ensure that your trainers will meet their requirements.

Teacher Trainers: It’s More Than Just Teaching

Just because someone is a great yoga teacher, that does not necessarily mean that they are a great teacher trainer.

Let’s look at the qualities you will want in a teacher trainer:

  • Team Player: ability to be flexible, take direction, and work well with others ~ like your or their fellow faculty.
  • Emotional intelligence and positivity: ability to hold space as a leader for a group of students who may be emotional and vulnerable. They validate students’ experiences and support their learning rather than criticizing or diminishing. Ability to manage group dynamics.
  • Responsible and organized, good time management: ability to show up early, manage a space, deal with handouts and some administrative duties like attendance, and organize assessments. Ability to manage their time and stay on task.
  • Committed to continuing education: someone who is interested and passionate about learning and sharing.
  • Ability to put the students’ experience first (rather than needing to position themselves as experts).
  • Clear communication: ability to relay complex ideas clearly and simply so that students can learn.
  • Marketing: will this faculty help you promote your training?

Your primary faculty will need to act like den mama’s and papa’s; in addition to having a clear understanding of the content, they must be able to help to manage the emotional rollercoaster ride of a yoga teacher training. For many teacher trainee’s, teaching is scary! Your faculty should be positive and supportive forces for the trainees growth.

Final Thoughts

When you are creating your yoga teacher training, it can sometimes be easy to partner with someone early…and regret it later. Before you agree to collaborate, think practically about the future of your business. Who owns the training? What does it look like if this other person goes away? What does it look like if there is a divergence or a falling out?

There are many ways to partner with others, but you want to be savvy and bullet proof your business. Creating a teacher training is a big investment and time and money. Some patient forethought about your faculty can help ensure that you create a training that is not only an amazing experience for your students, but a lucrative long-term offering for your business.

How To Create A Budget for Your Yoga Teacher Training

The Financial Realities of Running a Yoga Teacher Training

 

One of the scariest parts of launching a teacher training is the paralyzing thought: “Will I make enough money?” Creating (or purchasing) a 200 hour teacher training is a big investment, and it’s wise to do a little legwork in advance to have a sense in advance of your return on investment. This process can give you a sense of how you might approach planning a ytt, and it will also give you sense of the minimum number of students that you need to run the training successfully. 

Your Revenue

First let’s take a look at your expected revenue.

Most 200 hour yoga teacher training have a price tag of about $3,000 – $3,300 per student. (For those of you thinking, “Should I charge less for an online or hybrid program?” my firm answer is NO. When it’s well-created, an online program provides just as much quality as an in-person training.)

You will likely run some early bird sales (offer discounts for early sign ups), and you will also be charged about 3% in credit card processing fees on your transactions, so let’s take the “worst case scenario” and say that ultimately you earn $2600 per student.

I would suggest that you run a yoga teacher training with a minimum of 6 students. So let’s see how the revenue would play out:

  • 6 students x $2,600 =  $15,600
  • 7 students x $2,600 =  $18,200
  • 8 students x $2,600 =  $20,800
  • 9 students x $2,600 =  $23,400
  • 10 students x $2,600 =  $26,000
  • 11 students x $2600 = $28,600
  • 12 students x $2,600 = $31,200
Obviously that could be a good chunk of change for your studio or business. But to really understand how much you would make, we have to look at your expenses.

 

Your Expenses

Expenses for your yoga teacher include the following:

  • Paying faculty
  • Space rental
  • Printing yoga teacher training student manuals
  • Marketing

Faculty

Of these, the cost of paying your faculty is the most expensive. If you are planning to bring in other teachers to instruct with you, then you want to be strategic about who you bring on board for faculty. For a variety of reasons, I would suggest paying your faculty by the hour rather than profit sharing, though you may wish to give them a bonus for students sign ups to incentive them to help market the training. 
 

Teacher training rates vary wildly depending on a few factors:

  • If the trainer is providing their own material (handouts etc) or they are teaching yours
  • Their experience
  • Your geographic location and current price point for teaching pay rates
As a very rough ballpark, let’s say that a new teacher trainer may earn $40/hour while a very experienced teacher trainer may earn $100/ hour. That is quite a range, but you could generally think about paying the teacher 50% more than their class teaching rate. 
 
For the sake of our sample budget, we’ll split the difference and assume you are paying your teacher trainer $70/hour. We will also assume that you are paying out all of these training hours. (If YOU teach the training, we’ll assume you are paying yourself $70/hour).
 
  • Faculty expenses = $14,000

Space Rental

If you own your own studio, you will not have to worry about these fees as you can schedule the yoga teacher training around your current classes. But if you are a solo teacher, you will likely need to rent a space to offer your training. Space rentals of course vary, but let’s say that – worst case scenario – you rent a space for $20/hour. As a worst case scenario, we’ll assume you are renting a studio for all 200 hours (rather than doing any of the program online). 
 
  • $20 * 200 =  $4,000

Printing Student Manuals

These days, you may just give your students a PDF and ask them to print out the manuals themselves. But just in case you decide to print out a 500-page black and white manual, you can estimate it will cost roughly $50/student.
 
  • 6 students x $50 =  $300
  • 7 students x $50  =  $350
  • 8 students x $50  =  $400
  • 9 students x $50 =  $450
  • 10 students x $50  =  $500
  • 11 students x $50 = $550
  • 12 students x $50 = $600

Marketing

For a yoga teacher training, the best marketing is often organic and unpaid (newsletters, website, social media posts, etc). If you do invest in paid marketing (Facebook promotions, boosting posts, etc.) I usually would suggest a more modest budget to start. 
 
For the sake of our sample budget, let’s say you spend $500 on marketing. 

 

Other Expenses

Other expenses that you may wish to include:
 
  • Processing fees (we calculated these and discounted them from the revenue, above)
  • Travel
  • Utilities at your studio
  • Admin time (registering and communicating with students)
  • Insurance (which you’ve probably likely paid as teacher/studio already)

The Bottom Line

So let’s take a look at where we’ve landed.
 

The “Worst Case Scenario”

This sample budget is looking at the “worst case” expenses. I’m assuming that you are paying a trainer (rather than teaching the training yourself), renting a space, doing the entire training in person (rather than leveraging the ability to teach some of it online), and printing out a substantial manual. 
 
  • Faculty: $14,000
  • Space Rental: $4,000
  • Student Manuals (assume 6 students): $300
  • Marketing: $500
  • Total Expenses: $18,800
  • You pretty much break even at 7 students. For every additional student, your business will earn an additional $2550 in profit.
If you look at your revenue, you’ll see that this means that you need to have 8 students in order for the business to break even on your training.  But the benefits of running the training (even at break even) are substantial: you’ve given your faculty a substantial earning opportunity, increased your brand, and connected with – and supported – your community. 
 

The “Best Case Scenario”

Let’s look at another scenario, in which you are teaching the training yourself, do not need to rent out a studio space, and give the students a PDF of the manual rather than printing them yourself.
 
  • Faculty: $0 (rather than paying yourself an hourly, you will pay yourself whatever the profit is for the program)
  • Space Rental: $0
  • Student Manuals: $0
  • Marketing: $500
  • Total Expenses: $500
  • Profit starts with 1 student. In this case, if you have six students, you will earn $15,100 and increase profit $2,600 for every additional student.

Final Thoughts

Every studio is different, and it’s important to assess your own budgetary needs so that you can weigh the pro’s and con’s of offering a teacher training. Questions you may wish to ask:
 
  • Are there any unique expenses for my situation that I need to consider (for example, taking time off of work)?
  • Is there an appetite for teacher training in my community? (Will students sign up? Have students expressed an interest?)
  • Do I have the bandwidth to create (or resources to purchase) a 200 hour yoga teacher training? 
  • Am I ready to teach a yoga teacher training? 
Taking the leap to offering a yoga teacher training can at first feel daunting, but by creating a budget, you are better able to ascertain whether offering a training is a wise investment for your particular situation. 
 
And – this probably goes without saying – I am a huge fan of yoga teacher trainings, for reasons far beyond their potential to be profitable. Offering a YTT can become a pathway to elevating yourself as a leader in the community and enriching your own understanding of the practice. They are often a calling to “step up” and take our own teaching and leadership skills to the next level. In addition, teacher trainings provide an opportunity to connect deeply with your community and students, and to create an inspirational environment for growth and change. 
 
If you’re interested in offering a yoga teacher training, but aren’t sure where to start, feel free to connect with me for a virtual coffee 🙂

Should I Buy A Yoga Teacher Training?

Yoga teacher trainings can be a profitable offering for teachers and studios…but it is worth it (and is it cheating) to buy one that is pre-made? Here’s what you need to consider if you are thinking of buying a pre-made yoga teacher training.

Financial Realities

The reality is that yoga teacher trainings are the highest priced product that a studio or teacher can offer. While you could sell a lot of classes for $10 a pop, a 200 hour yoga teacher training has a ticket price of about $3,000. The revenue opportunities of a yoga teacher training can help with the bottom line of a business that often struggles to make ends meet. Additional benefits of offering a yoga teacher training include building your community, elevating your teaching staff (or yourself), creating new financial opportunities, and creating a network of new teachers who are aligned with your teaching methodology.

Time Realities

However, creating a good yoga teacher training takes a lot of time. Like, a LOT.

From an instructional design perspective, you should expect to spend about 4 hours of time planning and creating for every hour that you are teaching. If you are planning to teach online, this number goes up to 8 hours at the very minimum. Some of the training hours (like asana practices) will be quicker and easier to plan, while other hours (the anatomy portions for example) will take longer. But let’s say that you are very fast in creating your curriculum and it only takes you two hours of planning for every instructional hour. Well, you’re still looking at 400 hours of work, which translates into ten full-time weeks (!). If you are running a studio (and a family, or other jobs), then it may be hard to create that kind of time to get your program off the ground.

Here’s where purchasing a pre-made program could help you save some time and effort so that you don’t have to “recreate the wheel” on your YTT.

Am I “Cheating?”

Especially when you’re a do-it-yourself entrepreneur, it’s natural to take a pause and think, “Wait a minute, is it cheating to buy a yoga teacher training? After all, I want this be MY school!” The short answer is, well, it depends on how you do it!

  • Are you committed to running the training with integrity?
  • Are you able to adapt the program so that you can ensure it matches your studio’s values, teaching methodology, and brand?
  • Are you committed to doing the required preparatory work to make the training an excellent and elevating experience for your students?

If so, then purchasing a YTT can be a valuable way to work smart, rather than just hard. Purchasing the right training can be a very wise way to put your work in the right place. Rather than “recreating the wheel” for your 200 hour training, you can instead spend your time more efficiently by adapting the program, preparing your own training skills, and getting the training marketed to your community.

What You Need To Consider

Not all programs are created equal, and there are some important questions that you need to ask in order to make sure that you investing your resources wisely. Here are a few essentials to get you started.

What is the training’s teaching methodology, and does it match my own training’s vision?

This question is essential ~ and can easily get overlooked. Yoga teacher trainings vary wildly in their focus and methodologies, and you need to ensure that the training you are selecting aligns with your own teaching style and vision. Some questions to consider:

  • How does this yoga training teach students to cue?
  • How does this yoga training teach students to sequence?
  • What does this yoga training teach students about alignment?
  • Can the seller describe their teaching methodology?
  • Can the seller articulate the yoga training’s lineage and influences?
  • What topics does this yoga training prioritize (what kind of pranayama, philosophy, and anatomy does it teach)?
  • Does it include all the necessary topics and competencies that would allow you to register with your organization of choice (for example, Yoga Alliance)?

Can I edit and adapt the training?

Being able to edit your training is essential. While you want the training to give you a robust foundation for your work, you also want the ability to edit the training as needed so that it reflects your studio’s unique vision, brand, and values. You are not a cookie cutter studio or yoga teacher, and you will want the freedom to let the program grow with you.

What is included in my purchase?

A teacher training is much more than a student manual. From an instructional design perspective, the student manual is really the last (and easiest) component to create. Knowing the full extent of what your training includes is essential:

  • Does it include the training’s lesson plans (detailed and clear notes on how to teach each hour of the training)? (Here’s an example of a free lesson plan that you can download and use.)
  • Does it include presentations or visual materials (very useful for anatomy and philosophy topics)?
  • Does it include a robust and well-organized student manual? Is the student manual created with appropriate graphics (paid for or royalty free so that you are using them legally)?
  • Does it include quizzes and practicum rubrics?
  • Does it include coaching and support?

Reputation and Expertise

Get to know your seller.

  • What is their yoga background and experience? What is their lineage?
  • What is their instructional design/ education background and experience?

Great yogis aren’t always great instructional designers. Your training needs to have high quality content that is all well-organized and structured for an educational experience.

Registration Bodies

If you are planning to register with an oversight organization (like Yoga Alliance), find out if the training has a track record for successful registrations or offers support for navigating the registration process.

Financial Planning

Purchasing a pre-made yoga teacher training is an investment, no question. And you want to make sure that you will get a return on your investment. Here are some important questions to answer:

  • Does the training require you to pay each year, or is it a one and done?
  • Does your provider offer payment plans?
  • Is there any limitation on how many times you can run the teacher training per year?
  • How long would it take you to recoup the investment of the training?

Final Thoughts

Teaching a YTT can be inspirational, exciting, and deeply rewarding. And purchasing a pre-made yoga teacher training program can be an excellent way to use your time and resources wisely. But you want to make the right choice and be savvy in your decision. Asking the right questions can help you to ensure that you will choose a training program that will not only elevate your business, but also help support you in your own growth and expansion as a leader in your community.

To get a sneak peek of Rachel’s 200 Hour Buy-A-Training, click here.

How to Create an Authentic, Awesome Virtual Yoga Studio

So, you want to teach yoga online? Alrighty then! We have a comprehensive guide to getting you set up and practising with your students in a way that works for you. We know how important it is for you to reach your students, helping them to move and look after their physical and mental wellbeing whilst they’re at home. In this comprehensive article, we dive into a variety of different themes and topics to help you set up a successful digital yoga practice that will be a sustainable success. 

Finding the right mindset

First up – when it comes to creating your online yoga studio, think of it as a long game with quick wins. You want to teach yoga online, and that’s awesome! And once you’ve made that decision, it’s super tempting to jump straight in, building as you go. Just as a yoga teacher training course takes time, creating an online yoga studio practice benefits from careful planning and thoughtful action. 

It’s a cliché, of course, but we really are living in unprecedented times. That’s why the first tip we have is to set yourself up for sustainable success. 

Starting up a digital yoga studio doesn’t need to be difficult (we’ve built an app for that!) but we’re really cautioning teachers against burn out – creating in a frenzy and falling off the radar within a few months, getting so tired by the work you’re doing that you can’t keep it up. No, thank you!

Plan, plan, plan

Instead, try and break down the aspects of setting up an online studio into a plan with clear steps you can take. Other things to consider include:

  1. Is the platform user-friendly for you? Any tech you use should be set up to make your life easy.
  2. Can you film and upload 2 videos as week, and host a single live class? Starting small can be the key to success.
  3. When you’re ready to add more classes, how can you make these flex with your schedule?
  4. Offering ‘snackable’ content in place of full classes can be a way to gently increase your offering without sending you over the edge. Try specific pose guides, meditation moments, or morning breathing exercises to keep students engaged. 

Be okay with starting with the smallest action that you can take. Just like learning a new pose, you wouldn’t expect to go from newbie yogi to a full crow pose without progressing through the natural stages! Building things up slowly, trusting in the process and the journey – these things will help you and your students have great experiences alike as you head out on your online yoga journey. 

Choosing a platform

Now you have a sustainable plan to teach yoga online – you need a platform! When it comes to choosing one, there are a few key things to consider:

  • What are all the functions you need to teach classes?
    • Do you want to do live-stream videos, or just video on demand?
    • Do you want a space to write blogs?
    • Do you want a platform that lets you host other kinds of content, such as photo galleries or forums?
  • How important is accessibility to you? 
    • What student needs does your platform need to cater to?
    • How can you make life as easy for your students as possible?
    • How much admin work (sending reminders, chasing payment) are you prepared to do?
  • Does the platform in question integrate with other tools you use, such as Google Cal, Mailchimp, or social media?
  • How is payment taken, is it secure, and what are the costs associated with using the platform?
  • Does the platform let you devise flexible payments for your students?
  • Are the platform creators on hand to help you with any tech issues you might have?

Brainstorm your own questions and add them to the list!

Calendar planning and creativity!

Right, you’ve chosen your fantastic platform, and you’re ready to start creating content. But wait! What are you actually going to make?

In some yoga studios, practice can last anywhere from 45 minutes to 1.5 hours (looking at you, Mysore!) For students that are joining you from home, this may no longer be a feasible amount of time to expect of them. This is where a bit of careful calendar planning and some creativity can work wonders.

By plotting the classes you want to offer in advance, you can link sessions together with common themes, moon phases, or the seasons.

The great thing about a digital yoga studio is the flexibility that’s offered. Try shorter sessions, longer sessions, meditations, coffee circles and more!

For example, you could put together a 15-minute morning wake up yoga session, or a fast and fabulous Friday night power flow. By choosing a platform that automatically records live-stream sessions as video on demand, you’ll also getting two classes for effort of one.

Getting creative

Thinking of your content calendar a month in advance gives you a real overview of how it is that you are going to best serve your students, and look after yourself. This will help to ensure that you have a greater degree of sustainability around setting up your digital studio. And, best of all, you know exactly what you’re doing for the month ahead – no surprises, and no thinking ‘what the heck do I teach?!’ when another week rolls around and you’re bereft of content. 

Bonus tip – if you’re using a platform that enables it, you can also gather data to help you to make more informed decisions your classes. Data capture enables you to see how popular certain classes are, what the uptake is, or if students drop off after a certain point (is a pose too long for comfort, perhaps?). 

Flexible payment for flexible people

Be open to considering flexible payment options, and consider a variety of different ways in which people can engage with you. A Karma class on a weekend, where people can pay what they want, enables your students to enjoy a community session and a pause in their busy lives to reconnect and recentre. 

Other flexible payment ideas can be different block bookings – students could book in blocks of five, 10, or more. Single live classes could also be made available with a limited-time replay, and you can always offer an unlimited class pass with a subscription fee.

Safety first!

A quick word of caution – make sure that you have a really solid payment system set up.

Rather than send out a PayPal or Venmo link and then having to check everyone’s paid before commencing class, or doing all the tracking of who’s got a membership or who hasn’t, choose a platform that integrates safe, secure payment for you. If nothing else, it avoids awkward conversations with freeloaders who haven’t paid.

An automated system leaves little room for human error, you ensure you’re getting paid on time, and students know exactly where they stand. 

The result? Confident students and teachers that can get on with doing the yoga they love. 

Planning content around you

When it comes to teaching yoga online, the temptation may be to do all live classes to begin with – and if that’s your style of yoga, that’s fantastic. But if you’re new to the technology, may we make a case for video on demand? The great thing about video on demand is that you can take a couple of days at the start of every month and record as much as you are able to or would like to! By concentrating your efforts and taking some dedicated time, you might find you get into a real ‘flow’ so to speak. And, on top of this, you then get the time to tweak and polish your classes before you release them.

Once they’re all ready to go, just upload them, and your students can practice with you whenever it suits them best.

Making it user-friendly

Speaking of making things user-friendly, there are a number of things to bear in mind when choosing a platform that works for you and your students.

Ideally, you would choose a system that enables you to set up automatic notifications and emails. For example, when a student books into a live class, you would both get a confirmation email and an invite to add it to their calendar. Then, a few hours before your class, the student will get a reminder email. And if they didn’t manage to make it to class? Another email should go out to let them know there’s a replay option.

This kind of user-friendly focus not only helps your students get more practice in, it helps them feel cherished and cared for, just as they’d be in your studio. 

Accessible schedules & booking systems

Is it easy for your students to see your schedule? Are they able to access a calendar of upcoming classes and how will they know when they can practice with you? Is your content playable and optimized for mobile and TV apps? Another word on user-friendliness – make sure you have a really robust and user-friendly booking system. 

The last thing you want to do is for your students to have to jump through 400 different hoops for them to be able to book class with you.

Not only is that going to be frustrating for them, it also means you could potentially miss out on classes, and therefore on revenue.

Live-stream or VOD?

If you are doing a live stream class, make sure it’s set up to make your life as easy as possible! Try a couple of practice run throughs, to make sure there aren’t any gremlins in the system. This is especially true of classes that are set to music. Unless you’re using a platform that offers a music and voice-streaming service so both can be heard distinctly, consider sending a playlist over in advance of music for your students to play whilst they practice. 

Consider having a waiting room for students and opening them up a good few minutes in advance so that people can get settled before they practice with you.

We also recommend that you make sure that you’re managing expectations in terms of what people can see when they engage with you – is it two-way video, or just one? And because you aren’t there in person to support people with pose adjustments during a class, make sure that you also encourage people to come back and rest in a child’s pose or Savasana when they need to. 

This helps people to find their stillness and space if something is becoming too challenging and will help them avoid preventable injury.

Marketing with heart 

Of course, some of the most impactful action you can take is outside of your platform! Marketing with heart and honesty is one of the best ways to educate students about your new online yoga classes. One of the biggest things to consider if you’re choosing to teach yoga online is making sure that your yogis are aware of everything on offer in your digital studio before they sign up. Not only will you increase the likelihood that they’ll come on board, but highlighting the benefits of your digital studio could also capture new students.

Try a fun weekly newsletter, a monthly update, or a gentle daily nudge on social media to remind people of the great stuff that you have coming up in your calendar. Making sure your marketing is all focused on your customers’ perspectives will lead to success in the long run. 

A word on vulnerability

And lastly, have fun!

Your people love you for your practice and for your authentic self. Make sure that that’s what you bring to the camera, every single time. If you’re having a rough day (and yes, it’s 2020 – we’ve all had at least one!) – that’s okay! Share it with your students. The chances are that your vulnerability will help them to realize that there are spots that they’re avoiding getting in touch with, so they don’t feel their feelings. 

Showing up and being human and vulnerable when we teach yoga can only be beneficial, for us, and our wider community. 

How To Offer An Online Yoga Teacher Training

Photo of woman with laptop

Given the challenges of meeting in person during COVID, most yoga teacher trainings have had to move their trainings online in order to accommodate social distancing. Yoga Alliance – notoriously sticky about allowing for online course hours – is allowing schools to teach online through the end of 2020 as a way of supporting studios to keep teaching during this strange time.

However, part of the magic of a yoga teacher training is that it is in person. So how do you take a course that has been designed to be face-to face and move it into the online space?

Take a deep breath, studios and teachers! Here are five tips to help you out.

1. Livestreaming Tips

There are actually some nice benefits to livestreaming your yoga teacher training rather than teaching it in person:

  • You can require students to keep the video on (make this mandatory), which keeps them from hiding in the “back of class.”
  • You can record the session so students can have access to the material again. Yay!
  • You can share your screen to easily present online resources, such as presentations, images, videos and other fun links.
  • If you’re using Zoom, you can use the “breakout room” feature to have students do activities together as a smaller group – which can mimic in-class activities.

When you’re livestreaming, I highly suggest that (like your classroom experience) you vary your activities. Lecture a bit, then have students use break out rooms to do activities or reflect in a smaller group, lead practices, get them on their feet, have them take a poll, have them do an online quiz on the material you just covered, show them online presentations or other relevant and curated material.

As a best practice, restrict your “lectures” to small chunks. I recommend that you talk for no more than six minutes before having students engage or work with your material. Also, whenever possible, engage them students actively. Put the onus on them to do activities, come up with solutions, or even present on a topic that they have researched.

2. Practice Video Tips

The greatest challenge to taking a yoga teacher training online is that students aren’t teaching other humans in person. If you want someone to learn to teach an in person yoga class, then they need to practice teaching an in person yoga class. Teaching on Zoom is not the same, because you don’t have to “work” the room the same way, see students, use your physical body language, deliver as many verbal assists, do hands on assists or hold space.

Your greatest challenge in delivering an online yoga teacher training is addressing these limitations. Here are some ideas:

  • If possible, meet in person for practice teaching while social distancing. You can put a mat 6′ from someone else. You can meet in smaller groups. Though the student can’t walk around the room in the same way, the trainer can assess the student’s body language and vocal projection.
  • Have students practice teach in environments that mimic a real classroom. Have them teach family members, or put down mats or objects to represent students in a classroom. The more “real life” their practice teaching can be, the better equipped they will be to teach when they leave your training.
  • Use video. Have students record and submit assessments to the trainer, as well as practice teach live to your online group. When they record themselves, they will invariably wind up practicing a few times before they submit their recording – bonus!
  • Provide clear rubrics that detail what skills students need to demonstrate in order to achieve success. Not only can you use these rubrics to assess their practice teaching, they can use them to record themselves and self-assess, or assess their peers.

Need help with your livestreaming? Check this out.

3. Use Pre-Made Resources

Let’s be honest: livestreaming an entire 200-hour yoga teacher training can be tiring. Are there already built resources that you can use to support the student experience outside of livestream hours? YouTube videos, recorded classes from your studio, articles from reputable magazines, assigned reading in your manual?

Now, there is a HUGE caveat to this: all resources must directly support the learning objectives of your teacher training. If you choose to let students use outside resources – or you use them during class time – you must be very clear that they serve your learning intention, the training’s vision, and are very clear. Putting together a bunch of disparate resources because they’re interesting won’t work; carefully curating resources that directly support your training objectives does.

4. Plan For Interaction

This may seem obvious – and it’s actually less relevant to livestreamed yoga teacher trainings than to asynchronous trainings – but it’s important to deliberately create opportunities for student-student interaction and faculty-student interaction.

For student-student interaction, consider putting students in buddies, small study groups, assigning group projects/ activities, having peer-peer practice teaching assessments, or integrating discussion forums.

For faculty-student interaction, consider personal check ins, small group mentorship, email availability for questions or “office hours,” or Q&A forums (for example, create a Google Site). Also, be very clear upfront how students can get in touch with faculty for questions and what the response time should be.

5. Assess

Assess, assess, assess. Remember, the training isn’t about what you tell your students, it’s about what they can do. Regularly provide opportunities to assess their skills and give them personalized feedback. Covering less material and incorporating practice/ feedback is far better than covering a ton of different material. By assessing your students regularly – and giving them real tasks – you will set them up for success, online and off.

Bonus: here are some tips from the Yoga Alliance site on offering online yoga teacher trainings. Also, check out the “student-side” article that I’ve written. It includes a list of questions that all online teacher training programs will want to be able to answer.

How To Be A Great Yoga Teacher Trainer: Assign Real Tasks

A sign saying Next Steps

I know it’s tempting. You want to assign your yoga trainees to do something fun, like write an essay on how the chakra system developed in India or describe their personal relationship to their dosha. But as diligent yoga teacher trainers we have to ask: do these assignments get them closer to their training goal?

Prioritizing What To Teach

When we first start creating a teacher training, 200 hours sounds like a long time. But once we start factoring in asana labs, practices, practice teaching, cueing techniques and sequencing exercises…suddenly 200 hours is really very little time. 

When you design – or refine – your yoga teacher training, consider: What am I asking students to do at the end of the training to demonstrate that they have learned the necessary skills to teach? What is the primary task that they must perform for me to say, “Ah-ha! by Jove they’ve got it!”

For many yoga teacher trainings, the primary task is teaching part of an asana class. We rarely ask students to lecture on Ayurveda or describe key events from yoga history. So our focus as yoga teacher trainers must first prioritize the learnings, tasks, and activities that will help students to teach asana effectively.

Incorporating the Fun Stuff

This doesn’t mean that we can’t include more theoretical subjects. After all, students come to teacher training to deepen their relationship with themselves and investigate the yoga tradition, not simply learn how to cue asana. Most of us would probably agree that having a healthy respect for the yoga tradition and its many facets fosters essential knowledge, respect and humility in our teachers in their relationship to the practice.

However, if you want your students to have a working and applicable knowledge of these aspects of the tradition, then you can support their learning by making this information immediately relevant to their teaching. We can do this by assigning real tasks.

Real Tasks

A real task is one that practically supports the student’s work as a teacher.  By ensuring that we are assigning real tasks in our training, we help our students transfer theoretical knowledge into real-world skills. For example: 

  • Rather than assigning students to write an essay on the chakras, task them to create a class themed around manipura chakra.
  • Rather than ask a student to describe their relationship to their own dosha, task them to create a sequence for someone who has an excess of vata.
  • Rather than test students on their yoga history knowledge, ask students to teach a meditation practice described by Patanjali, an asana practice rooted in the concept of the Bhagavad Gita’s definition of yoga, “yoga is skill in action,” and a pranayama practice as described in the Hatha Yoga Pradipika. \

And if you feel that the more theoretical aspects of the yoga practice are essential the style of yoga that you wish your students to teach, then include these elements in their primary task and final assessment. By tweaking your tasks to be “real,” you will help students refine their skills more quickly. Also, students will recognize the practical value of the assignment, which will motivate them to do it well. 🙂 

Livestreaming? Get tips on how to do this in the online format.

Students: What You Need To Know About Online Yoga Teacher Trainings

Girl sitting at computre

COVID-19 has struck. Yoga Alliance has given the thumb’s up for online yoga teacher trainings through the end of 2020. And now there is an onslaught of online yoga TT’s cropping up worldwide.

Online yoga teacher trainings seem great: convenient, often well priced, and timely. But are they good? Here’s what you need to know.

About Online Education

When planned properly, here’s what online education does really well:

  • Allows students to study material at their own pace (some students may like to move slowly, some will move quickly; having material online allows the rewatching of videos).
  • Allows students to study material when it fits into their lives (at different times of day and on different days).
  • Can be very useful for learning brain stuff. In yoga, this translates to taking courses on yoga theory, sequencing, philosophy, some anatomy, and history.

Here’s what an online yoga teacher training has challenges with:

  • Teaching material where you need to touch a physical body on hand (like learning hands on assists).
  • Teaching asana labs, or looking at variety of bodies in 3-d in real time.
  • Mimicking the environment of teaching an in-person class (if you’re going to teach an in-person class, you need to practice teaching real people in real-time).
  • More challenging to create community and sense of connection between the students.

100% Online Yoga Teacher Trainings

Some schools are moving all their training hours onto Zoom and livestreaming their programs. This is a great stop gap measure and I personally can vouch the quality of two schools – YYoga and YogaWorks – that are using the method to support their teacher trainees. After all, it’s very tough out there for yoga schools right now; livestreaming a TT can be welcome solution to keep your program going and to connect with your students. Meeting in real-time in a virtual space is the next best thing to meeting in person. This is called synchronous learning, where everyone shows up in a virtual space at the same time.

However, there are some limitations with livestreaming an entire yoga teacher training that you should be aware of (which is why Yoga Alliance is permitting online learning as a stop gap rather than fully embracing it for all course hours). If you want your trainees to teach a group class in-person, then it’s better that they practice teach in-person students. Teaching on a zoom call is not the same thing. Schools that need to deliver a 100% livestream course would do well to consider some innovative solutions to address this particular missing link, such as:

  • In-person teaching at a safe social distance, perhaps with limited numbers.
  • Having students recruit other members of their household to teach so that their online teachers can watch them teach a “class with students” via livestream (get your family to sign a waiver :).
  • When students practice teach, have them mimic being in a real space. Lay out mats to represent students so that your online trainer can watch how you navigate a real room.
  • Utilize the online format to practice skills such as verbal alignment corrections in real-time.

Although the 100% livestream option is a good stop gap, it can also miss out on some advantages of online training: namely, the ability for students to work at their own pace at their own time. This is called asynchronous learning, where students work by themselves, rather than having to meet a group online at a specific time.

However, for asynchronous learning to be effective, it must be well-planned and well-crafted. They cannot be easily thrown together, but must be structured with love, skill, and care. To give you an idea, it takes at least 8 hours of work for every asynchronous course hour. That means that creating a 200-hour teacher training would take 40 weeks of working 40 hours of week, or almost a year. Yikes! That’s a long time. So if the training that you are considering is not 100% livestreaming, but is using asynchronous learning, then it’s a good idea to ask a few questions about how they created their asynchronous content.

What You Should Ask

Taking an online yoga teacher training now may be an excellent opportunity for you to deepen your love of yoga, fuel your passion, and advance your practice. And as I mentioned, there are many reputable schools (like Yoga Works and YYoga) that have moved their courses online to accommodate the times. Hybrid schools such as DoYogaWithMe blend online learning with in-person components to take advantage of both modalities. However, there are probably also some schools out there that may be jumping on the online train that aren’t fully prepared. It’s important that you can ask some questions so that you can tell the difference.

To protect your investment and the quality of your experience, here are some good questions to ask your school before you jump in:

  • How is the training delivered (how many hours of the training are online versus in-person)?
  • Of the online hours, how many are synchronous (requiring me to show up at a specific time in a livestream) versus asynchronous (where I study, watch videos, read, or move through course material on my own)?
  • What kinds of activities happen in those online hours?
  • What kinds of activities happen in asynchronous hours?
  • How are you encouraging peer to peer interaction? (This is huge for having a good experience.)
  • How are you managing/ enabling faculty to student interaction? How much contact will I personally have with faculty members? (Also huge.)
  • How will you assess me – both at the end of the training, as well as during the training – to make sure I’m learning how to teach effectively and safely?
  • How will you assess the advancement of my own personal practice?
  • If we’re 100% online, what kinds of activities will you provide to ensure that I can teach a group public class?
  • If you have online content (not livestream), where did the content come from and how was it organized (ie: recordings of previous trainings, YouTube videos, etc.)?

Any yoga teacher training worth its salt will be happy to sit down with you and discuss these details. For a more generalized look at how to think about yoga teacher training, check out my article with Yoga International, “How To Choose A Teacher Training.”

How To Record, Edit, & Upload An Online Yoga Class

Rachel Scott recording online yoga class

As everyone looks for ways to connect with their communities, I wanted to share some tips I’ve learned along the way about recording and uploading an online yoga class. Make sure to check out Five Ways To To Livesteam An Online Yoga Class and Five Best Practices: How To Teach An Online Yoga Class, where I cover the technical aspects of space, sounds, lighting, teacher presence, etc. Those elements remain the same, whether you’re recording or livestreaming, and that’s a good resource to check out.

In this blog, I’m going to look at how you shoot, edit, record, and upload classes, which is a slightly different animal than livestreaming. I am also going to assume that you are a DIY’er, and may not have the budget to have a video team on your payroll.

Before we jump in, let’s look at of livestreaming versus recording.

Livestreaming

  • Less time commitment (the work is over once your stop streaming)
  • More “in the moment feel” (you have to welcome a little messiness and screw ups)
  • Can connect directly with a live audience
  • Can record and post later

Benefits of Recording / Posting

  • Can control final product more
  • Can use two cameras
  • Requires post-production skills (editing, uploading)
  • Generally requires a more polished look
  • Available for posterity forever!

How To Record A Class

The easiest way to shoot your class these days is on your phone. The internal videocam on your computer just won’t have enough power, unless you buy an external webcam. Nowadays you can shoot as high as 4K on your phone. However, I don’t think 4K is necessary for your average class video just because it’ll eat up a lot of storage space on your phone and computer. Personally, I record in 1080p HD at 30 fps (frames per second). If you’re an Apple gal like me, go to Settings, Camera, then “Record Video” to see what you’re setting is at. When we record, we’re always balancing video quality, with “How much damn space will this file take up??” Apple has an excellent compressor, so you can get high quality video at not too high a storage space price.

Now, if you have a video recorder, you can shoot on that as well, you’ll just have to off-load your video footage to your computer afterwards.

You must have good audio. Your students aren’t going to watch your video so much as they are going to listen to it. Bad audio will kill the experience. And if you are recording and uploading, students will expect the audio to be nearly flawless. (For my audio tips, see, Five Best Practices: How To Teach An Online Yoga Class.) Unless you have a wireless body mic, your sound won’t be great because you’re likely demonstrating the class as you go.

However, as a low-cost solution, you could record the visuals of the class for practice (without talking), then record a voice over to replace the audio. It adds some work, but in a pinch, that’ll do. Recording the v/o (voice over) later helps because you can 1. sit next to your mic, and 2. not move.

One Camera Shoot

If you are recording a class, you can edit the footage after you shoot it. Therefore, you get to choose: one camera or two?

If you’re just starting out and don’t want to do a lot of editing, then have one camera. Accept that you will make mistakes or need to do cross-fade cuts if you mess up.

Pro Tip: if you screw up during the class flow, pause. Stay still. Take a breath, then go back a few beats in your “script” and do it again. Later, you can splice those takes together and remove your mistake. And if you’ve stayed really still, when you cut them together, students probably won’t even notice.

Two Camera Shoot

The benefit of shooting on two cameras is that you can go back and easily edit out mistakes. The bummer? More editing.

If you shoot with two cameras, then place one directly in front of you one diagonally to the side. Make sure to check both angles in advance to make sure they capture you (and remember, you’re going to be moving all over the place and lifting your arms over your head, so account for that. We don’t want your hands to get cut off :)).

Pro Tip: when you’re shooting with two cameras and you’ve got them rolling, clap your hands loudly. The clap will show up as a sharp spike in the audio and allow you sync the footage easily if you need to.

I recommend that you shoot your class straight through. Don’t restart the camera unless you really need to. You can note down where you’ve made mistakes if you need, or just assume you’ll be watching all the footage again and will catch the mistakes if you’re editing.

If you prefer to shoot in small bite-sized pieces, you’ll have a lot of video files. In this case, I recommend that you “slate” your videos by holding up a little whiteboard that keeps count of the shots. If you have a lot of videos, editing can get confusing if they’re not well-labelled.

Pro Tip: when you’re recording, speak slowly and leave pauses. Those pauses are gold when you’re editing, as it will allow you to make cuts.

Editing

Candidly, I’m an Apple gal through and through. For easy editing apps, I’d use IMovie. It’s intuitive and plays nicely with your phone videos. You don’t need a lot of bells and whistles to edit a yoga class. If you’re new to editing, then stick with IMovie rather than spending money on Final Cut or Adobe Premiere (good lord, those programs will overwhelm you with options!). If you’re using different software, you may need to export your videos from your IPhoto library in order to edit them. It’s not hard to do, but it may be an extra step.

Pro Tip: There is a phone app for IMovie, but I prefer to edit on my computer as it’s far easier to see what you’re doing.

Tips For Editing

How to edit is beyond the scope of one blog, but let me give you my top tips:

  • Add a title screen (if you need help adding an intro to your YouTube video, check these guys out at Design Wizard)
  • Edit out glaring mistakes (by cross fading if you’re on one camera, or by cutting between camera shots if you’re on two)
  • Record a short (30 second), friendly intro to the video where you tell people generally what you’re going to do, how hard the class is, and let them know if they need any props
  • If they do need props, give them “home friendly options” in case they don’t have yoga gear. Ie: you can use a scarf instead of a strap. Remember, they’re practicing at home.
  • Do NOT use music. You probably don’t have the rights to use it. If for some reason you do (musician friend gives it to you), then input it as a second track in editing – obviously don’t record it while you’re recording your video. Or – my preference – create a Spotify playlist and link to it. Students can play it if they want to on their own.
  • End screen, add ways to stay in touch, why not!

How To Post

If you’re trying to get your work into the world and use it as a “get to know me” tool, then post your content to YouTube. This is where people look for everything. Make sure to use add tags so that your content is searchable.

I recommend creating a graphic thumbnail for your video personally rather than using one that YouTube auto-creates. You can use a free editing software Canva. You want your thumbnail to reflect the content of the video, and also include in nice text what the title is. Check out Yoga With Adrienne on YouTube to see what I mean.

If you want to have a membership site, then obviously you won’t be posting these on YouTube. Vimeo is a great solution for video (unlike YouTube, they don’t stick advertisements in the middle of your content or promote other channels). However you pay for it (Vimeo makes their money off you rather than advertising).

You could turn Vimeo into a membership site by having people pay to get the password, or you could use a platform that manages content and access for you. I’m mostly familiar with leveraging education sites such as Thinkific, Teachable, Kajabi for this purpose, but there are other video management systems, too, like Namastream. If you want to host your videos to your own website, you may need to get around file size upload restrictions.

Pro Tip: If you need to make your videos a smaller file size, a handy tool for is an app called Handbrake.

A wonderful low tech way to share your stuff it to send your subscribers an email with the video link, for example, to a Dropbox file, where they can stream it for themselves.

With so much free content out there, I recommend a combination approach. Post some of your content out there for free so that people can get to know you. However, then you can point students in the direction of your paid content. For example, post 15-minute mini classes on YouTube, then have students who want the 30 or 45 minute class to check out your paid stuff on Vimeo.

Final Thoughts

Whenever you’re filming, choose authenticity over perfection. Your students will want to connect to you because of who you are; not because you can speak perfectly for an hour of class time. Resist the urge to fix everything. Students want to feel the real you. Remember that beyond the camera are real people who are looking to connect, breathe, and feel better!

Questions, comments, resources to share? Put them below!

Five Ways To Livestream An Online Yoga Class

Live Streaming Video

Can’t meet face to face?

If you’ve never used tech to go online before, it can seem intimidating. Here are some tips and my favorite tools to get you started easily. In this post, we’re looking at “live” aka “streaming” options, which put you online in the moment. Also, for more info on how to shoot well, check out my tools and tips for “How To Teach Online Yoga Classes.”

1. Facebook Live

Facebook live is great for a quick check in, or live streaming a class or conversation in real time. Because the time limit is so generous (8 hours), FB is a great option for longer streams.

You can save the video to your profile to people can see asynchronously, and you can also save it to your camera roll to preserve for posterity. One note: Facebook is not an archive; people see your posts basically the day you post it and that’s it. So if it’s a good video, you will want to save it and post it elsewhere for posterity (I tell you how, below).

Now, you can post publicly, or you can post privately to a group. So if you want to use FB to livestream, but manages who sees it (for example, you’re streaming to a group of students who have paid to have access to your online classes), you can easily manage those permissions.

The Summary

  • Time Limit: 4 seconds – 8 hours
  • Orientation: Landscape (horizontal – recommended) or portrait
  • Good for: Short or longer one-way videos that you want to livecast and save
  • Access: From computer or phone

How To:

  • Go to facebook.
  • Start a new
  • Click, “Live”
  • Turn your phone into the orientation you want (I recommend landscape – horizontal, rather than portrait – vertical). It looks better in your post if it’s landscape.
  • Click “Start Live Video.”
  • In bottom right corner, click “Finish” when you’re done. Try not to be awkward.
  • Publish:
    • To save to your own camera roll, click the download button.
    • Make sure that “Post video to your timeline” is checked.
    • Then click “Share”

Ta da!

Easy. It will take while to process. Facebook will let you know when it’s done. You can click the three little buttons in the upper right hand corner of the post to edit.

2. Instagram Live – Stories

With Instagram, you can post live via your Stories. However, because IG Stories shoot in 15 second chunks, this platform is better for shorter conversations (I like a minute or two). Theoretically, you could have a really long video in there, but I don’t think it’s the right platform for that kind of duration.

Like Facebook, Instagram story lives are not an archive; people see your posts basically the day you post it and that’s it unless they scroll. So if it’s a good video, you will want to save it and post it elsewhere for posterity (I tell you how, below).

The Summary:

  • Time Limit: 1-15 second blocks, but you can have as many blocks as you like
  • Shooting Orientation: Portrait (vertical)
  • Good for shorter one-way videos, under a couple of minutes
  • Access: from phone

How To:

  • Open Instagram Profile page
  • Click on your profile picture to open “Stories”
  • At bottom of page, slide left to “Live”
  • Before you do anything, click the settings button in upper left corner to make sure “Save To Camera Roll” is checked (I recommend also “Saving to Archive” so you add them to highlights later if you wish)
  • Click the big circle button at the bottom of your screen to start recording.
  • Click “End” in upper right hand corner to stop.
  • Click “Share to Story” at bottom (or delete)

A note on the recording time: Instagram Stories are broken into 15 second clips. When someone watches your story, they will run together sequentially as if there is no break. So you can talk for as long as you like, but if you want to do any editing of your clips (color correcting or adding hashtags), you will have to edit each segment separately. It’s easy to do, but may be tedious if you decided to chat for 3 minutes (you’d have 12 clips to edit).

3. Zoom

My fave “third party” for streaming is Zoom. Tried and true, and used by organizations everywhere. Unlike Facebook or Instagram, you would use Zoom to stream to a specific group of invited individuals. However, you could still post the video later onto your social media streams if you wished.

With the free version of Zoom, you can 100 participants for up to 40 minutes. For longer (or more people), you’d have to pay if you want access for more than 40 continuous minutes. Prices are reasonable.

Some Zoom perks:

  • You can record the sessions and post them later.
  • You can record the whole group if you’re doing a discussion (the video will record whoever is talking) or you can “pin” your video to just you (which I would recommend if you’re streaming a class or don’t want to record participants).
  • You can also screen share with Zoom. While this feature is not so important if you’re streaming a class, it is perhaps important for webinars, etc..

Another perk of Zoom: unlike Facebook, Instagram, or Skype, you don’t have join Zoom to attend a Zoom meeting.

The Summary:

  • Time Limit: 40 minutes with free (for $15/month, you can have 24 hour duration)
  • Shooting Orientation: Landscape
  • Good for longer videos that you want to save, or live streaming to a select group
  • Access: from computer or phone (I recommend computer, feels a little easier to manage)

Go to zoom, and download for your desktop. You can create and schedule meetings, invite others to your meeting, and record your live cast for posterity. A rough guide “how to” is below.

How To:

  • Go to zoom.com, then download and install to your computer.
  • Open Zoom.
  • Ensure your audio and video are working from your computer through your preferences and settings.
  • Create a meeting and invite folks to attend.
  • At the time of your meeting, you can either livestream with everyone visible and audible; if you are running a session that is one-way (ie: you’re teaching a class) where you want your audience invisible or muted, then you may choose to “pin” your own video so it’s the only one visible, turn off everyone else’s video, and mute other participants. They will still be able to participate in the chat.
  • You can pause the recording as you go.
  • Click “Stop” to stop recording.
  • Click “End meeting” to stop the meeting.
  • Zoom will process and save the meeting recording to your computer.

4 & 5. Skype and Google Hangouts

These apps are free, and relatively easy to use. I’m grouping Skype and Google Hangouts together as – at least to me – they seem similarly limited in scope. They’re free, and both of them are good for conference calling and screensharing. However, participants need to be a member of these respective host sites to join a meeting on them.

With Skype, you have up to 50 people on a call, you can record the call and you can mute participants. However, I did not find an intuitive way to edit how the video was recorded so that you capture only the host. While this is okay for an educational broadcast, it’s awkward if you want to record and replay a live class stream.

On Google Hangouts, you can have up to 25 people on a video call. However, you can only record your calls if you have the Enterprise edition of a Google Suite. Also, when you record, it will record visible active participants (“pinning” a participant won’t impact how it’s recorded).

While Skype and Google Hangouts are useful for small group or 1-1 meetings, they fall short if you want to record your meeting for posterity.

A caveat: while you can screen record anything that you play on your computer with a third party app, this isn’t a great idea for two reasons: 1. it’s illegal in many places to record people without their knowledge, and 2. screen capturing can deliver bad audio. If you want to record a session, I think it’s generally better to use a service like Zoom that is more geared to conferencing and recording.

Final Word

Options out there for screencasting, livecasting, and recording are always developing. These are several common tools that are familiar to many people and your participants. If you have any faves that you want to share, please list them below.

How To Plan Your Yoga Teacher Training Schedule

Planning a yoga teacher training? Not sure what format to use? Here are some tips to get you thinking about your schedule in the most effective – and marketing friendly – way.

1. Plan with your students in mind

Who are your ideal students for your training? What is their life like? Do they work 9-5, or do they have flexible schedules? Do they need their weekends free for family, or is a Saturday/Sunday schedule perfect? Do they want to get away on a TT retreat for three weeks, or parse out the information over several months?

If you’re not sure what your community needs, consider sending a survey as well as asking potential students less formally. Proactively tailoring your format for your students will ensure that you are creating a program that people can actually attend.

2. Compare Formats

In a nutshell, teacher training formats are either long form (also called part time) or intensives (think full time). An intensive is usually 3-4 weeks long and runs for up to 12 hours/day. (Some teacher trainings try to get students certified in two weeks, which would require days that run from 7 AM-10 PM – eek).

Despite the challenges of working 9-5 and attending a full-time program, the intensive format is surprisingly popular! It’s perfect for students who are:

  • retirees with no 9-5 obligations
  • university students (during breaks)
  • those who have a flexible work schedule (personal trainers, service industry, consultants, etc.)
  • those in life/job transition

A part time program (usually these run over weekends and some combination of additional evenings) are perfect for students who:

  • love a slower, more integrated pace of learning
  • work 9-5 and need their weekdays free

You might also consider what I call a blended format, which combines elements of both the part time and intensive format. In a blended format, you break your training down into 4-5 day segments, then run these segments from Thursday-Sunday (or Wednesday-Sunday). In this kind of program, you may run your program once a month for four months to complete your full training.

A blended format can support 9-5’ers (they don’t have to take as many days off as they would in an intensive, since the TT is primarily over weekends), but can also appeal to students who have to travel long distances to take the training (they only have to travel five times, rather than every weekend).

3. Evaluate Tolerance

If you are running a 200-hour Yoga Alliance training, then you need to have 180 contact hours in the classroom to adhere to their standards. When are you considering schedule your days, I find the ideal length of day is no more than eight training hours (so 8-5 with a one hour lunch). Six hours feels even more civilized. Running a longer day is taxing not only for the students, but on the faculty as well.

If you are one faculty member holding space for the entire training, you will want to consider how you can manage your days so that you are not worn out (in other words, plan your days carefully and ensure that you’re not lecturing the whole time). If you have several faculty on your team, then manage their schedules carefully to support the preservation of energy. I’ve single-handedly run a 200-hour intensive; it’s not easy!

4. Consider the logistics of your training space

Check in with your proposed training space and find out if there are any scheduling requirements that you will need to work around. Often, trainings occur in spaces around public classes. If you are working around classes, don’t forget that you will need a buffer of at least 15 minutes before and after the class to allow for the flow of students. Checking in with your training space ahead of time will ensure that there are no disconcerting surprises where you suddenly lose classroom time.

5. Holidays!

When you are scheduling your program, look at your dates and compare them to the holidays. Not everyone may want to come to teacher training on Mother’s Day! There are pro’s and con’s to scheduling your training over statutory holidays; while some students will appreciate the time off, others will have reserved those holidays for family time (again, here is a great question for your survey!). Generally speaking, don’t schedule your TT over any major holidays (Thanksgiving, Christmas, New Year’s) as you will have a lot of absences and grouchy students needing to make up work. If you do schedule training over a holiday like Mother’s Day, proactively address the scheduling issue and offer sensible make up options to students so that the students feel supported.

Have questions? Schedule a free chat and let’s hear!

Be A Better Teacher Trainer: Say Less

When we are faculty, we think our job is to tell students what we know.

This is a recipe for disaster.

A studio owner recently spoke to me about the problem with this very issues: “One of our faculty – he’s so smart and experienced. But a student asks a question that’s off-topic, and suddenly everyone is going down rabbit hole after rabbit hole. The students don’t cover the material that they are supposed to, and they just get confused.”

That faculty member was undoubtedly trying to do a good (answer questions, give details, and share his knowledge). But in fact, he was making what I call, “The Great Mistake.”

The Great Mistake is when we focus on what we say to students, rather than focusing on what the students can actually do. It’s understandable that we would make this mistake. After all, in public yoga classes, our job is to be a “sage on the stage,” holding space and directing the show.

However, in teacher training, your skill often lies in what you don’t say.

Students know far less about your topic of expertise than you; if you inundate them with too much information, they will experience “cognitive overload” and fail to learn.

Here are five tips to keep you on task, and maximize your students’ ability to learn.

1. Know your learning objectives

Learning objective describe specific and measurable learning outcomes. What do you want students to be able to DO at the end of your time with them? Your learning objectives are your north star. Keep the end in mind in order to stay on track and avoid extraneous information.

2. Change your role from sage on the stage to “guide on the side”

Rather than see yourself as the expert, instead re-position your role to one of being a coach. Your work – rather than being about relaying the content that you are teaching, should be refocused on the skills your students can demonstrate. This shift in perspective will help to re-orient you to put the learner at the center. It will also take the pressure of you! With this shift, you don’t have to prove that you are a knowledgeable expert; your focus can remain on the students’ ability to perform.

3. Defer non-relevant topics

Rabbit holes are so tempting! Students will often come up with juicy questions that are not be part of the learning objectives or the flow of the content that you are teaching. Validate the student’s interest, but be relentless about postponing conversations that don’t serve your immediate learning objectives.

  • “Great question, we’re actually going to cover that shortly, so hold tight.”
  • “That’s an excellent conversation to have, and we’ll get there when we discuss ethics next week.”

If the topic is too far afield – or only pertains to that student’s personal interest rather than the class discussion at large – then don’t be shy about holding the boundaries of the class:

  • “That’s an interesting question, but beyond the scope of what we can really discuss today. But I’d be happy to chat with you about that one on one or share some resources with you that you can check out on your own!”

4. Use a question box

One great way to manage questions is to use a question box. A question box in any repository where students can anonymously drop any questions that may have come up for them. Not only is this a great way to defer irrelevant conversations, it also gives students a safe and anonymous place to ask about topics that may seem unclear and can give you a sense if students are understanding the material.

5. Hold questions

If you are trying to manage time effectively during a lecture, then ask students to write down and hold their questions til the end of the session. This will help you get through the material. Often, students find that their question is answered later during the lecture, and that they no longer need to ask the question anyway. You could save space to answer questions yourself at the end of the lecture, put students into group to discuss the “muddiest point” with their peers, or collect all the questions, determine the common themes, and circle back when there is more time.

As a trainer, silence can be golden. Remember, at the end of the day, the success of your training isn’t about what you tell your students; it’s what they can do that counts.

How To Be A Great Teacher Trainer: How To Motivate Your Students

This is part 1 of a 3-part series on motivation.

We’re lucky in the yoga world: we have students who want to be there!

In yoga teacher trainings, students have voluntarily decided to show up at (at whatever ungodly hour ) in order to participate in a yoga teacher training course. Why? Because they love yoga. They want to be there. Our students are what we call “intrinsically motivated.”

Intrinsic motivation is an energizing of behavior that comes from within an individual, out of will and interest for the activity at hand.  No external rewards are required to incite the intrinsically motivated person into action. The reward is the behavior itself. 

– Michigan State University

Unlike the employee obligated to attend the Food Safety or Sexual Harassment course, our students have usually paid good money to be in the room. However, this doesn’t mean that we can just relax and assume that their motivation will continue unabated!

By deliberately incorporating motivational techniques into your lesson plans, you can turn your “nice” teacher training program into an “amazing” and engaging experience for your students. (PS: If you missed it, here’s how you avoid the great trainer mistake.)

John Keller (and an emeritus professor at my alma mater, Florida State University) created the ARCs model to define the components that contribute to student motivation. By understanding these factors, you will set yourself up for success as a trainer, and learn how to recover a situation that has gone sideways.

In this article, we’re going to unpack the first Keller principle: Attention.

Attention

Attention refers to getting your students’ interest. Attention has three parts:

  • perceptual arousal: use surprise to gain interest
  • inquiry arousal: ask stimulating questions to gain interest
  • variability: use a variety of methods in presenting material (e.g. use of videos, short lectures, mini-discussion groups).

In a nutshell, “attention” means that you can use storytelling, anecdotes, humour, or a devil’s advocate approach to get your student’s creative juices flowing.

How does this relate to a yoga teacher training?

In almost every course that I teach, I start by asking the students a question. Not only does this draw upon the prior knowledge (see the activation principle), but it also helps to get students actively engaged in the learning process. I don’t want students to passively and absorb a lecture; I want them to wrestle with real life problems and take a personal interest in the learning content.

Doesn’t it seem far more interesting to ask a class, “what would you do if someone came to your yoga class dressed in a bathing suit?” than to drone on about dress codes?

In a yoga teacher training, you may have students with you for up to fourteen hours a day (yikes!). We cannot rest on our motivationa laurels. Deliberately plan for opportunities to include personal anecdotes, shake up the learning environment, and ask provoking questions. Rather than stick to just one method of content delivery (god help us, not another lecture or practice!) see if you can incorporate a wide variety of stimulation and media options, such as audio, powerpoint, demonstrations, or written activities.

Attention Tools

  • storytelling
  • humour
  • ask for or provide real life examples or scenarios
  • ask thought provoking or complex questions
  • change the pace suddenly (surprise)
  • change your delivery method (audio, video, written, research, hands on, role play, creating a skit, have a quiz show…shake it up!)

Incorporate the Attention Principle into your lesson plans. Even adding in a small personal story into your training content can can have a huge impact on your learner’s engagement and lead to better learning outcomes.

Yoga Teachers: Should I Create a Teacher Training?

Being a yoga teacher is hard. It’s time to think beyond the class to class grind and create a business strategy that helps you not just survive – but thrive financially. While creating a signature educational program can be a keystone of a successful business strategy, not everyone feels the call the be an educator in this way.

So if you want to make a change in how you’re running your business, you need to ask: Should I create a teacher training program?

There are so many great ways to be a yoga teacher and leader that don’t include a teacher training, such as:

  • creating community through classes,
  • creating a vibrant outreach program,
  • running a retreat centre or specialized yoga travel,
  • offering corporate yoga,
  • offering specialized yoga,
  • yoga privates,
  • offering amazing workshops.

OR, you may wish to be an educator, but you feel your niche will be specializing in continuing education programs, online classes, or online mentorship.

So now’s the time to pause and honestly reflect: what is your mission – as a yoga teacher and as an entrepreneur? Once you have clarified your true purpose, we can consider, how do you get above the daily grind and create a business model that really works.

Check out this great worksheet to clarify your mission as a yoga teacher. Jump in!

If the answer is YES, then it’s time to stop waiting and start doing. Check out how I can help you make it happen.